R & B Apparel Plus storefront in Groton, CT
Groton, CT

Custom Apparel & Branded Products

Embroidery • Screen Printing • DTF • Promotional Products

Your One-Stop Shop for Custom Apparel

We are Southeast Connecticut's premier embroidery, apparel printing, and advertising specialties company. We offer a wide range of name-brand products and services to bring your brand to life.

With over 75 years of combined knowledge as a family-owned business in the New London region, offering the best screen printing near New London CT, our name means everything. You can rest assured that you are in good hands with us.

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R & B Apparel Plus storefront
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Years Combined Experience
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Happy Customers
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Products Decorated
All of CT, RI, most of Mass & NY
Service Areas

Our Services

From custom embroidery to screen printing, DTF, and promotional products — we've got you covered.

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Embroidery

Expert stitching for a professional, durable finish on polos, hats, jackets, bags, and more.

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Screen Printing

Vibrant, durable prints for t-shirts, hoodies, jerseys and more. Perfect for large orders.

Explore Screen Printing
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DTF Printing

Full-color, photo-quality prints with a soft hand feel. No color limits, low minimums.

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Promotional Products

Hundreds of customizable promo items — mugs, pens, bags, tech accessories, and more.

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Build Your Own Team Store

Custom apparel made simple. We manage your store, you get paid. Perfect for schools, teams, clubs, and organizations.

  • Easy start-up — contact us with your ideas
  • Custom designs in your school or team colors
  • We handle fulfillment and shipping
  • Quick payouts for your organization
Discover Online Stores
Online team store

Our Work

Take a look at some of the custom apparel and promotional products we've created for our clients.

Nike DriFit Custom Apparel
Custom embroidered hats Groton
Custom Fitch Varsity Jacket
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Our Brand Partners

We carry top-quality products from the brands you know and love.

Custom Apparel & Branded Products for Every Need

Elevating Brands in Groton, CT and Beyond

At R & B Apparel Plus, we understand that high-quality custom apparel and branded products are essential tools for marketing your business, unifying your team, and making a lasting impression. Located in the heart of Groton, CT, we have built our reputation as a premier provider of apparel printing services Connecticut businesses rely on for all things custom. Whether you need custom t-shirts for a local event, embroidered polos for your corporate staff, or a full suite of promotional products for an upcoming trade show, our team combines decades of expertise with industry-leading technology to deliver exceptional results.

Our core services—screen printing, embroidery, DTF printing, and promotional items—are designed to meet the diverse needs of businesses, schools, sports teams, and organizations. We don't just print logos; we help you build your brand identity. When you choose us for your custom apparel needs, you're partnering with a family-owned business that treats every stitch and print with the utmost care and precision.

In addition, our innovative online team stores take the hassle out of fundraising and bulk ordering. We handle the inventory, fulfillment, and shipping, allowing you to focus on what matters most—your organization. From the initial design concept to the final branded product in your hands, R & B Apparel Plus is committed to providing a seamless, stress-free experience that guarantees satisfaction. Experience the difference that professional custom apparel and branded products can make for your brand today.

Ready to Get Started?

Contact us today for a free, no-obligation quote on your next project.

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